Typical Timeline for a Video or Animation Project


Typical Timeline for a Video or Animation Project

Many factors can go into determining a timeline from the complexity of the proposed project to the availability of on-screen interviewees, to what is reasonable to expect of a producer. At Kohlitz, we typically deliver a 1-3 minute animations and 1-5 minute edited videos destined for distribution via websites, social media, tradeshows and used internally. For these types of videos, we usually can turn them around, from script to production to delivery,

  • In 6-8 weeks for a 1-3 animation,
  • And 5-6 weeks for video productions.

This timeline is dictated by our Process, which you can see a visual representation of at this link. This process also allows us the flexibility and time to have several overlapping client projects. The exact steps can vary for each project but in a nutshell, a "Create-What-You-Want" video* or animation* will take these steps:

  1. Scripting
  2. Storyboard and Concept Art
  3. Voiceover auditioning and recording
  4. Production -- video shooting and/or illustration and animation
  5. 75% Review
  6. 90% Review
  7. Final Delivery

*All animations, and some videos fall into this process

Whereas a, "Create with What you Have" video* usually loses the first few of those steps:

  1. Pre-Production Planning
  2. Production -- video shooting interviews
  3. 75% Review
  4. 90% Review
  5. Final Delivery

*All interview type videos fall into this process flow.

Each of these steps take 1-2 weeks and as such we are likely looking at 5-8 week timeline for your production if it fits the typical paraments of the projects we specialize in.

Projects that Will Take Longer

Projects outside the typical parameters may take longer. Example are:

  • Videos longer than 5 minutes,
  • More than one deliverable such as a series of videos or animations,
  • Or video productions that are at the mercy of outside factors such as availability of an interviewee or a scheduled event.

Also, delays caused by the client will affect the overall timeline. If you take 2 weeks to supply feedback on a review, that will naturally push the next step 2 weeks further out. When providing a proposal for your project, Kohlitz will also suggest a realistic timeline for your project. If you have a deadline to meet, and have less than 5-8 weeks, quality of the final product will likely suffer and/or the fast-turn around may elicit a higher cost. 

If you have question about our timeline or process (which you can read more about here, "What is the Process for Video Production?" or "What is the Process for an Animation Production?") feel welcome to contact us at hello@kohlitz.com


Creating What you Want vs Creating with What you Have

Recording with a teleprompter in a controlled studio is an example of "Creating What you Want"Shooting several hours of unplanned footage, then editing it down to a short highlight reel, is an example of "Creating with What you Have."Creating What...
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